Embracing Failure

breaking a Guiness Book of World Records by doing yoga!

I posted recently about goals for WDS. My score? Failed with 56%. Feels great! One of the things I ❤ about this community, (and millennials) is that  “failure” is a worthwhile method towards success. You have to try things and put yourself out there and keep moving ahead in order to get anywhere. I learned this one the hard way with my own documentary – don’t take too much time polishing! Although I am truly happy with the way my film turned out, seven years is too long. Here’s my WDS report card:

*create branding for pilot project. – 27%

As for the branding. I got a nice big FAIL on this. I still like “cherries” best of all. I got more out of the connections at WDS this year than the soul-searching. 

*WFH – get freelance gigs. – 52%

The career shift is going better, thanks! I met Mac from Mac’s List. Just from 15 minutes of conversation I came away with action items which I am chipping away at. Thanks to him, here is my refreshed LinkedIn profile. Isn’t it great meeting professionals who love what they do? 

*refine price points for pilot project. – 89%

• I would like to offer a workshop for $50-$100/person – putting this together is taking some time.
• Until then, I am offering $125 for a two-part series which you will complete in 4 weeks. For $125, you will have access to me for two sessions by Skype or phone. We will work offline to create a customized outreach plan. I will provide templates and forms to tailor for your own campaign. 
• I am also available to offer 1:1 support, in a quarterly plan for $100/month. This includes monthly sessions creating a sales kit, generating lists of top prospects to court and creating a campaign to launch and get you out there gigging!

Ready to make a Paypal payment? Please be in touch! If you aren’t ready to commit, just say hello and tell me about your project! I am using this experience from doing yoga at WDS in the Great Namaste to set a new goal. That day I helped break a Guiness Book of World Records with 808 other people at Pioneer Square. Before the next WDS I will have helped 808 filmmakers and I will have an ebook with all the condensed info. I may want it to be perfect but hopefully it wont be!

Setting Goals

second year going to WDS!

Headed to the World Domination Summit (WDS) this weekend and posted these goals on my WDS profile:

*WFH – get freelance gigs:

I love doing marketing and development work and have room on my plate to help support creatives with their projects and programs. I am looking for WFH income to help pay my bills. I would love to work with internet professionals.

*refine pricepoints for pilot project (this):

What I have to offer right now is hourly consulting – normally at $150/hour by Skype or phone but this is in development. I help with positioning in the marketplace and come up with an outreach plan tailored to your film. In our follow-up session, we will review and hone your materials and strategy to reach even more people.

Next, I will be adding an ebook, workshops, and, for the right projects, actual campaign management.

*create branding for pilot project (this):

Last week, I unveiled my blog to my dear friend, Anne, and she single-handedly scrapped my idea for “cherry-picking” branding. I have poor grammar compared to Anne, who is far better-read than I. Welp, turns out “cherry picking” is associated with fallacy. Boo! For me, cherry picking was always about climbing up the ladder in my grandparents’ yard, eating the juiciest and putting rest in the bucket tied around my waist to later can with Grandma and then eat all winter. Out of their entire garden, the cherries were most revered; we picked so many that Grandpa sent me with full bags to neighbors and friends to enjoy, too. And as an filmmakers who want our films seen, why not seek out havens such as these with plenty of bounty to share?